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Can I conduct A/B testing with my short links to track performance?

A/B testing allows you to test two destination URLs to see which performs better by splitting traffic between them.

Note: Approximately 50% of visitors will be redirected to this variation URL, while the rest will be sent to the main destination URL.

Steps to set up A/B Testing:

  1. Login to your T2M Dashboard.
  2. Navigate to Manage Short URL(s) > All Short URLs page.
  3. Click on + Create Short URL button to open the URL creation form, or search for an existing URL and click "🖉 Edit" button to open update form.
  4. Fill in the required fields under the Basic Details section as needed.
  5. Proceed to A/B Testing section, fill in the following field(s):
    • Variation Page URL: Enter the URL for the variation page you want to test.
  6. If you're done, click the "✓ Save" button to create your short link. Or, explore the next section for additional customization options.

This article is about:

  • A/B Testing
  • Split Traffic
  • Landing Page Performance Tracking