The look of the website is only part of the equation. The site needs to be secure, fast, and able to grow with your business. Plugins are one of the many tools that software companies can use to improve performance, enhance user experience, and improve security.

Your website can become high-performing, scalable, secure, and more with the right combination of plugins. This guide outlines the best plugins for every software company that wants to protect, optimize, and grow its online presence confidently.

Security Plugins: Keep Your Software Site Safe

When it comes to software companies, security is paramount. Software companies deal with sensitive information. They have customer data, license keys, software downloads, or payment information stored. A single breach can cause devastating impacts on your brand and customer trust.

1. Wordfence Security

As one of the leading security plugins for WordPress, Wordfence provides firewall services, malware scanning, and login protections. If a site is under attack, it also provides real-time alerts. For companies providing digital products, blocking unauthorized access, bot mitigation, and brute force login attempts are crucial.

2. iThemes Security

iThemes Security adds more than 30 layers of additional protection. It monitors for unwanted activity, mandates strong passwords, and unlocks bad users. Software websites often encounter login abuse vulnerability; iThemes helps mitigate these risks.

3. Sucuri Security

Sucuri has a full-spectrum security suite that includes malware cleanup and website hardening. Because it has a cloud-based firewall, it protects against DDoS attacks that cripple your site. Companies that already rely heavily on uptime and performance will find Sucuri to be a valuable investment.

Performance Plugins: Speed Up Your Website

Site speed significantly affects SEO, user experience, and profits. Users ideally expect fast-loading pages, and Google ranks pages with faster loading times better.

1. WP Rocket

WP Rocket is a premium caching plugin due to its effortless setup and powerful features. It compresses files and caches and reduces page load time. Software sites hosting user documentation or user guides benefit significantly from the optimal performance ensured by WP Rocket.

2. Smush Image Optimization

Smush handles image compression and resizing, maintaining high fidelity. Software companies tend to use infographics, screenshots, and UI demos, which require visuals. Smush ensures screenshot clarity while keeping them lightweight for faster loading times.

3. Perfmatters

Perfmatters increases your site’s loading speed by turning off unnecessary features and scripts. It includes tools for database cleanup. Removing these unnecessary features and clutter helps improve the website’s responsiveness, especially for Software as a Service (SaaS) platforms.

SEO Plugins: Improve Visibility and Rankings

An essential part of the content is being easily found—organic, thanks to SEO plugins—organic traffic increases when Google ranks software companies higher.

1. Yoast SEO

Yoast is a robust plugin for managing on-page SEO aspects. It allows you to create meta tags, insert keywords, and enhance the content’s readability. Software companies can leverage this plugin to improve searches for services, product names, and various niche keywords associated with them.

2. All in One SEO (AIOSEO)

Many people consider AIOSEO a powerful alternative. AIOSEO provides advanced features such as intelligent sitemaps, schema, and local SEO. It is the right tool for software brands managing multiple products or blogs under a single account.

3. Rank Math

Rank Math offers comprehensive SEO control and is perfectly compatible with WooCommerce. It provides higher-level monitoring of keywords and schema markup, which is useful for software companies in enhancing visibility for product pages and tutorials.

Backup and Restore Plugins: Protect Your Data

Regular backups are needed in case of errors, updates, or even cyberattacks. In the worst-case scenario, losing your site’s data could translate to hours or even days of lost revenue.

1. UpdraftPlus

One of the most prominent backup solutions is UpdraftPlus. It is available through Google Drive, Dropbox, and Amazon S3. You can also set up scheduled backups, ensuring your site is constantly secure.

2. BlogVault

BlogVault has real-time backups that are easy to restore, along with other backup options. Additionally, there is a staging site to upload changes and test them before they go live. This is especially good for software companies that have frequent updates.

3. BackupBuddy

BackupBuddy supports full site backups vertically and laterally. Everything is integrated, including databases alongside files. This is best suited for large software sites that have many personnel working on and have a sophisticated file system.

Analytics Plugins: Track Performance and User Behavior

Knowing how users interact with your website is critical if you intend to grow your software company. Analyzing traffic, page views, and conversions are some of the things done by analytics plugins.

1. MonsterInsights

MonsterInsights simplifies the process of linking your site with Google Analytics. You access analytics straight from the dashboard, such as pages viewed, sources of traffic, and how users interact with the page.

2. ExactMetrics

ExactMetrics tracks analytics in real-time, along with eCommerce activities and event-based tracking. Software companies can track user interactions with call-to-action buttons, download buttons, and pricing sections.

3. Jetpack Stats

Jetpack has a built-in simple stats tool suitable for new businesses. Its configuration is simple for tracking visitors, search queries, and referrers.

Marketing and Engagement Plugins: Turn Visitors into Customers

Software companies can reach more people and boost their sales with these marketing tools. From email subscription forms to product review buttons, these plugins can work wonders.

1. OptinMonster

OptinMonster lets you expand your email list with popups, banners, and slide-ins. You can react to users based on behavior like exit intent or specific page visits.

2. TrustPulse

TrustPulse features snippets of recently bought products or sign-ups, which draws trust to the software. This is helpful in promoting new deals or launches for other software companies.

3. Mailchimp for WordPress

With Mailchimp, you can merge your site with email marketing, control who gets newsletters, and manage their contacts. Its usefulness in guiding unmotivated customers to conversion is exceptional.

WooCommerce Plugins: Sell Digital Software Seamlessly

Software businesses sell products online in the form of licenses, downloads, or SaaS subscriptions. Managing all of these has never been easier with WooCommerce.

1. WooCommerce Subscriptions

This plugin has a competitive edge when selling plans that require recurring billing. Software companies offering monthly or annual licenses can effortlessly set automated billing and renewal processes.

2. Easy Digital Downloads (EDD)

EDD is an excellent alternative to WooCommerce when it comes to selling digital products. It has built-in customer management features alongside file and license delivery.

3. WooCommerce Product Video

Adding videos to product pages improves engagement. With a plugin like WooCommerce product video, you can show how your software works, highlight features and build trust. It’s a simple way to boost conversions by making your product more visual and more straightforward.

Developer Tools and Integrations: Extend Your Site’s Functionality

As a software company, integrating Websites through APIs, payment systems, and CRMs is highly customizable.

1. Advanced Custom Fields (ACF)

Customizable post and page fields allow developers to add additional information and create very versatile layouts for software specs and pricing tables, making ACF a very welcoming innovation.

2. WPCode (formerly Insert Headers and Footers)

With this plugin, custom code such as Google Analytics, Facebook Pixel, or script tags can be added easily without modifying core files.

3. Zapier for WordPress

Zapier integrates your WordPress site with other applications such as Slack, Trello, and HubSpot. Software companies can easily automate workflows with form submissions and lead nurturing.

User Experience Plugins: Make Navigation and Interaction Easy

Your website should not only be visually appealing; it should also be user-friendly. The better the UX, the higher the level of engagement and trust.

1. Elementor Page Builder

With Elementor, you can design pages using the drag-and-drop feature. This feature is useful for creating software landing pages, product showcases, and custom contact forms.

2. WPForms

WPForms makes creating contact, support, and feedback forms easy. They can be used to collect user data or bug reports and are simple enough for beginners.

3. Table of Contents Plus

This plugin can add an automatic, clickable table of contents to your blog posts or help pages, which is useful for long software guides or FAQs.

Client Support Plugins: Offer Help with Ease

Support is an integral part of any software service. The plugins listed here help with offering help to clients, managing support tickets, and creating a knowledge base.

1. LiveChat

You may converse with visitors Live as they chat on LiveChat. This enhances lead generation and aids in conversion on the website. LiveChat can also be integrated with email or CRM products.

2. Awesome Support

WordPress now has a ticketing system with Awesome Support. Clients can submit issues, track issue status, and get help all through the system.

3. Heroic Knowledge Base

This plugin assists in creating a searchable FAQ and helps document. This self-service option reduces the amount of tickets found through support.

Conclusion

Your website is much more than a brochure: along with sales and support, a website drives an organization’s success. Using the appropriate plugins, you can enhance your website’s speed, safety, and scalability. Data protection, speed optimization, SEO improvement, and even showcasing your WooCommerce product video are just a few of the endless possibilities; every plugin bolsters your website. Remember, do not overload your site with tools; focus on essentials based on your software company’s current needs. These essentials will help develop a robust platform that adapts to the growth of your software company.

The journey of QR codes began with basic static codes, allowing only limited information that couldn’t be updated. However, with technological advances, we now have dynamic QR codes that offer a more flexible and powerful solution. Today, businesses across industries use QR codes to share information, streamline processes, and even personalize customer interactions.

With the rise of Smartphone’s and the demand for touch less solutions, QR codes have surged in popularity. They serve as gateways to digital content, allowing businesses to share details in a matter of seconds. Whether it’s a menu, product details, or a promotional link, QR codes provide instant access, making them indispensable in the digital age.

Types of QR Codes

Understanding the types of QR codes can help you decide which is right for your business.

Static QR Codes: Features & Limitations

Static QR codes are unchangeable. Once generated, the data embedded in these codes cannot be altered. They are useful for situations where the information remains constant, like Wi-Fi passwords or direct contact information. However, they lack tracking abilities, which limits their use for businesses seeking insights.

Dynamic QR Codes: Features, Benefits, and Use Cases

Unlike static codes, dynamic QR codes allow you to edit the embedded information even after printing. They enable features such as URL redirection, tracking, and engagement analysis. Dynamic codes are particularly useful for businesses, as they allow flexibility and provide valuable data on user interaction.

Benefits of Using a QR Code Generator

Using a QR code generator brings multiple advantages for businesses.

Enhancing Customer Engagement

With QR codes, businesses can boost customer engagement by providing instant access to exclusive content, promotions, or resources. For example, T2M URL Shortener enables businesses to create dynamic, customizable QR codes that lead customers directly to landing pages or product details, enhancing their overall experience.

Trackable QR Codes for Analytics

Trackable QR codes allow businesses to monitor how often a code is scanned, where it’s scanned, and even which device was used. This data helps in refining marketing strategies, understanding customer preferences, and improving campaign effectiveness.

What is a Custom QR Code Generator?

A custom QR code generator offers the ability to tailor your QR code to align with your brand identity.

Customization Options and Branding Potential

With tools like T2M URL Shortener, you can design QR codes with specific colors, logos, and styles that reflect your brand. By using a branded QR code generator, businesses can increase brand recognition and provide a cohesive experience for their audience.

Branded QR Code Generator Options

Incorporating your brand elements into QR codes helps customers associate your unique design with your brand. With custom colors, shapes, and logos, branded QR codes make a lasting impression and are more likely to be scanned.

Creating QR Codes with Text to Marketing (T2M)

Text to Marketing (T2M), also known as T2M, is a comprehensive URL shortener and QR code generator solution, offering tools for businesses to enhance their digital presence.

Introduction to T2M as a QR Code and URL Management Platform

T2M provides a seamless experience for creating, customizing, and tracking QR codes. The platform’s interface is intuitive, allowing users to design QR codes that match their branding without requiring technical expertise.

Ease of Use & Key Features

T2M offers features such as dynamic URL redirection, data analytics, and custom branding, making it a preferred choice for businesses of all sizes. With a focus on usability, T2M ensures that users can create trackable and branded QR codes effortlessly.

Comparison of Free vs. Paid QR Code Generators

When choosing a QR code generator, you might wonder whether a free or paid version best suits your needs.

Free QR Code Generators

Free QR code generators provide basic functionality, typically allowing only static QR codes. While they can be useful for personal use, they lack the flexibility and tracking capabilities required by most businesses.

Why Opt for Paid Options?

Paid QR code generators offer advanced features like dynamic codes, analytics, and customization options. Investing in a paid generator, such as T2M’s services, allows businesses to access data-driven insights and flexible codes that adapt as marketing strategies evolve.

Dynamic vs. Static QR Codes: Key Differences

Advantages of Static Codes

Static codes are straightforward and can be created without additional costs. They’re ideal for one-time use cases where tracking or edits aren’t necessary.

Advantages of Dynamic Codes

Dynamic QR codes offer more flexibility, as you can alter the linked content even after the code is printed. This allows businesses to adjust marketing materials, track user interactions, and optimize campaigns without reprinting codes.

Best Practices for Designing Effective QR Codes

Design is essential in making QR codes scan-friendly and visually appealing.

Ensuring Compatibility with Scanners

Choose contrast-rich colors and avoid overly complex designs that may affect scan accuracy. T2M’s branded QR code generator ensures that all designs are optimized for scanners, enhancing accessibility.

Optimizing for Different Devices

To ensure cross-device compatibility, test your QR code on various devices and screen sizes. Properly sized and formatted QR codes improve usability, making them easier for customers to scan.

Applications of QR Codes in Different Industries

QR codes are highly versatile and have a place in virtually every industry.

QR Codes in Marketing

Marketers use QR codes to direct audiences to campaigns, promotions, and landing pages. T2M URL Shortener enables brands to utilize trackable QR codes for personalized customer engagement.

QR Codes in Education and Healthcare

In education, QR codes link students to resources and assignments, while healthcare providers use them for patient information, reducing paperwork and streamlining access.

Tracking and Analyzing QR Code Performance

Importance of Trackable QR Codes

Trackable QR codes allow businesses to gather valuable data on user behavior, such as scan rates, geographic insights, and device usage.

Using T2M Analytics for Data-Driven Decisions

With T2M’s analytics, businesses can measure campaign success and refine future strategies based on real data. This helps businesses understand what resonates most with their audience.

Introduction to AI-Generated QR Codes

AI in QR Code Customization

AI-generated QR codes allow businesses to create highly personalized designs that appeal to specific customer segments.

Exploring Innovative Design Options

AI can assist in generating patterns, styles, and colors tailored to your audience. This adds creativity and appeal to QR code marketing efforts.

Choosing the Right QR Code Generator for Your Needs

Consider the following factors to select the best QR code generator.

Factors to Consider

• Purpose and features required (static vs. dynamic)
• Tracking and analytics capabilities
• Customization options

Recommendations for Business, Non-Profits, and Personal Use
For businesses, a dynamic, trackable QR code generator like Text to Marketing (T2M) is recommended. Non-profits and personal users may find static codes sufficient for one-time events or informational purposes.

Frequently Asked Questions (FAQs)

Are QR codes safe to use?
Yes, QR codes are generally safe, especially when generated by reputable platforms like T2M.

Can I track how often my QR code is scanned?
Yes, dynamic QR codes generated through T2M URL Shortener provide tracking and analytics features.

What are the benefits of dynamic QR codes?
Dynamic QR codes offer flexibility, allowing users to update the linked content, track usage, and access detailed analytics.

How can I brand my QR code?
With T2M’s branded QR code generator, you can add colors, logos, and styles that match your branding.

Can I change the URL of a QR code after it’s printed?
Yes, dynamic QR codes allow you to update the destination URL without reprinting.

How does T2M help in QR code creation?
T2M provides an easy-to-use platform for creating and tracking QR codes, with extensive customization and analytics.

Long story short, investing in a custom QR code generator offers significant benefits, from enhancing brand visibility to gathering valuable customer insights. Tools like Text to Marketing (T2M) enable businesses to create, track, and optimize QR codes, making it a powerful solution for companies looking to maximize engagement. With T2M’s easy-to-use platform, flexible pricing, and dedicated customer support, you’re set up for success. Try T2M’s dynamic QR code generator today to start building a stronger connection with your audience.

Firmao is a Polish CRM / WMS process automation software available in the cloud. Dedicated to small and medium-sized companies, and thanks to its modular design, it provides a unique ability to quickly and easily adapt to the specific needs of any company. Firmao can be easily integrated with more than 1,000 external IT systems. Firmao is a European alternative to American systems such as Salesforce, HubSpot, India’s Zoho, and Russia’s Bitrix24.

Zapier is a platform that allows you to integrate different applications and tools, which allows you to automate your work. The integration between Zapier, Firmao and T2M allows for the automatic transfer of data between these platforms. This allows you to automate many activities and design communications personalized for customers.

Zapier – Triggers and Actions

The integration between Zapier, Firmao and T2M URL Shortener offers various Triggers and Actions to automate the flow of data between these platforms.

Triggers: are the events that trigger automatic actions in the integration. The Trigger can be a New Task, Company, Invoice or Deal created in Firmao.

Actions: are the specific actions that are taken as a result of triggers. The Action can be a New Branded Short URL.

What needs to be done to connect applications in Zapier?

Firmao: Log into your account, click in to the button on the right corner (with letter A – admin), click “company settings”. On the left you’ll have different categories – click on Integrations. On the top click on “API”, then click “Enable API”. Here you’ll have API login and Password – that’s the credentials needed for you to sign in Zapier. You can set the rest simply via Zapier.

T2M: Get your Integration Key from T2M Dashboard > Integration Keys menu.

How to create working Zap:

We will show you how to create a working Zap with Firmao as a Trigger and T2M as an Action – of course you can test it yourself and do other interesting Zaps using those softwares together – many opportunities await!

1. Choose a trigger Firmao – this will be the factor that will trigger automation , ex. New Task.
2. Configure the first step.
3. Check the data and test the performance of Zap.
4. Configure second stage – Select T2M and choose what action the trigger should activate, ex. Create Branded Short URL.
5. Fill in the data you want to transfer from Firmao.
6. Test the performance of Zap.
7. The automation is ready! As a result, when a new Task is added to Firmao, the specific short URL will be created in T2M.

Preparing the whole Zap took less than 5 minutes. Of course there is more than one way to create the Zap. Test it yourself to find the perfect connection between our softwares.

How you can benefit using T2M with Firmao

• Branding: Custom URL shorteners allow you to use your own domain in shortened links, which reinforces your brand identity every time a link is shared. When integrated with a CRM system, this branding consistency extends to all communication channels, enhancing brand recognition and trust.
• Enhanced Customer Experience: Shortened URLs are cleaner and more user-friendly than long, complex links. By using a custom URL shortener integrated with your CRM system, you can provide a seamless and professional experience for your customers, leading to higher engagement and satisfaction.
• Personalization: CRM systems enable you to gather and analyze customer data, allowing you to personalize your marketing campaigns and communications. By combining this data with shortened URLs, you can create tailored messages that resonate with individual customers, driving higher conversion rates.
• Efficient Campaign Management: Custom URL shorteners make it easier to manage and track multiple marketing campaigns simultaneously. When integrated with a CRM system, you can automatically tag and categorize incoming leads based on their interactions with different shortened links, streamlining your campaign management processes.

Instead of using large URLs, you should use a URL shortener that includes a QR code. When copied and pasted into an online forum, a social networking site, or an email, a lengthy URL has a high risk of being damaged. However, if you choose a shorter URL, the chance of getting corrupted is reduced, which means that you could deliver the information to its target website as quickly and effectively as possible. To present you with a list of remarkable, low-cost, and loaded features tools, we researched and evaluated 5 of the quite well-known URL Shortener that also supports QR codes. Let’s check below!

1. T2M URL Shortener

The T2M URL shortener is a comprehensive solution for managing links. They are known as the finest URL shortener for customized domains, including supporting API calls. This platform comes pre-built option for custom domains, and branded URLs for your use. The program is supported by outstanding support from experienced professionals. This program is API compatible with the vast majority of the different websites that are out there. There is also the option for social sharing with only one click. It is not only inexpensive, but it also comes with an excess of selections to manage and monitor the functionality of links. In addition, while you start making use of T2M to create shortened URLs, you will get several sets of choices available to you for customization as well as tracking. URLs Management, Branding and APIs, Detailed Analytics, Campaigns, Bulk Actions, Restful API, and Password security are some of the extra features that they provide.

2. Sniply.io

Shortening links have never been easier than with the help of Sniply.io. Not only you can construct CTA blocks with it and put them on the site, blog articles, Instagram, or Facebook, but it can also generate fully customizable links for your firm. You may improve the conversion rate by using Sniply to conduct A/B trials and then make use of the Analytics tab to handle the data from those experiments. You can keep track of clicks, purchases, and an average number of pages seen during a visit, among other metrics inside this section. Also, you may filter the information based on the product, the operations, and so on. As said, Sniply operates in a manner that is similar to that of a URL shortener; however not only shortens links but even enables companies to superimpose your content on the website that you are relating to.

3. Clkim

The intelligent rerouting that Clkim’s system uses are, as their name suggests, clever. Users may be redirected via the URL depending on background triggers, such as the mobile functioning structure they are using or their location, allowing them to view the site in the manner that is most advantageous to them. It offers a user-friendly and intuitive design, which makes it simple to use and apply on a variety of different platforms. They provide excellent service to their customers. It does not include any bugs and is an excellent authoring tool as well as a link management system.

In addition to this, Clkim provides targeting services based on individualized profiles of those who have previously clicked on your shortlist.

4. JotURL

JotURL is a single platform having tools to track, brand, and grow the links to your business website or QR code. It is essentially a marketing tool that enables you to track and optimize marketing campaigns. The aim is to increase the ROI by driving more traffic to your website. Creating a strong brand presence is necessary to attract more and more customers. The branding tools of JotURL fulfill this purpose. The URL Shorteners with QR codes generate custom shortened QR codes that are easy to scan. The tool creates colorful QR codes which work across devices. The tool creates customized links which increase traffic and increase brand reputation.

JotURL has advanced analytics to track the performance of your brand on various parameters which enables you to assess your marketing strategy. Tracks conversion rates of the brand across marketing channels by monitoring installs, clicks, signups, and more. Round-the-clock link monitoring to detect and rectify problems such as broken links, page delays, and more. JotURL deploys tools to attract more customers to your brand and convert more into paying and repeat customers.

5. Bitly

Bitly’s user base is about 300 million. There are multiple services provided by Bitly which are useful for both private individuals as well as businesses. This is a single platform providing many services to connect with the audience better.

URL and QR code management. Bitly is one of the widely used URL Shorteners with QR codes. It converts long URLs into shorter forms which are particularly useful for posting on social media platforms with a restricted number of characters. Custom URLs incorporating the brand domain name of the user can also be created. Bitly also creates customizable and dynamic QR codes. The color, font, and logo of a QR code are customized to match the brand.

Bitly has analytical tools to monitor the number of clicks on the links, the devices used for the clicks, and the locations of the users clicking on the links. QR code performance can also be tracked based on scan metrics across channels. Bitly provides customized URLs for social media and can also customize the landing pages of the social media accounts of the users.

Bottom Line

The URL shortener that you choose will depend on the number of active links that are needed, whether or not you are keen on analytics capabilities, and whether or not you wish to personalize the domain. You can make sure that your website is seen on all of the platforms that you are a part of by making use of the best URL shortener. This will result in an increase in referral traffic as well as leads generated from your marketing efforts.

Author Bio:

Ethan Millar is a technical writer at Aegis Softtech especially for computer programming like Asp.net, Java, Big Data, Hadoop, dynamics AX, Power BI Development and CRM for more than 8 years. Also, have basic knowledge of Computer Programming.

What is Zapier?

Zapier is an online platform that helps you automate workflows by connecting the apps you use. This allows you to automate tasks.

When you set up and activate a new Zap, it will run its action every time the trigger event occurs.

Why should I enable this integration?

There is a saying that Eliminate, Automate, Delegate & free up or you won’t move up.

By connecting Zapier to T2M URL Shortener, you can create a link between your T2M account and hundreds of other apps and automate works.

For example, Zapier can create new short link in T2M when you receive new email in your Gmail inbox.

Who can set this up?

Anyone with a T2M Standard Plan account (or above) and a Zapier account can use this integration to create automatic workflow. You also need accounts with any of the applications you want to connect to.

T2M Zapier App Page: https://zapier.com/apps/t2m-url-shortener/integrations 

How do I connect Zapier to the T2M URL shortener to automate my work?

1. You need a T2M Standard Plan account, login into your T2M account.
2. Go to the dashboard of the T2M.
   
3. Click on Integration Keys menu item from left sidebar.
   
4. On “Integration keys” page, click on “Generate New Integration Key” button. And then you will get a new integration key with an integration secret to use like this below:
   
5. Now go to the Zapier website.
6. If you are new to Zapier, signup on the website first. And if you have an existing account, you can log in. You can also create a Zapier account with Google. In this example, we will show you account creation with Google on Zapier. It is very simple. Just click on “Continue as YOUR NAME”.
   
7. Answer a few questions like this below:
   
8. Now select what app you use. In this case, we are showing you with Gmail. So let’s click Gmail and click Finish setup.
   
9.  Create your own workflow on the Zapier dashboard. In this example, we are showing you how to create new short URLs from the attachments.
   
10. Now let’s sign in to the app, Gmail in this case.
    
11. After you sign in, click on continue.
    
12. Now set up the trigger as your need. For example:
    
13. Click on the Action section. Don’t test the trigger yet.
    
14. Now click on “Sign in to the T2M URL Shortener” to link your T2M account with Zapier
    
15. Now you will not need the Username and Password of your T2M URL Shortener account. You will need to enter the Integration Key and Integration Secret you have got in step 4.
    
16. Click on Continue.
    
17. Now set up an action. In this example, we are showing a long URL from the email attachment. And click on Continue.
    
18. Now click on Test & Continue.
    
19. Then turn on your Zap.
    

That’s how you can use T2M URL Shortener with Zapier. Contact us for any kind of help. Thanks for being with T2m link shortener.

T2M URL Shortener offers you the functionality of Tiny URL Shortener and much more. With the help of T2M URL Shortener, you can create a brand value, track all links, get a QR code for your link, export all data and share links with just one click.

Brand Value:

Using T2M URL shortener you can manage to create your own brand value. T2M URL shortener will help you to set up your own custom domain. You can replace “t2m.io” with your brand name. For instance, if you own a digital marketing company in the US and you have a custom domain, you can create links like “digitalmarketing.us/yourlink”. This will increase your brand value.

Track All Links:

With the help of T2M URL shortener, you can track all information regarding your short link. You can check the actual number of click, location etc. T2M dashboard is very cool.

QR Code:

The most attractive feature of T2M link shortener is the QR code sharing option. No other link shortening service provider offers you this. Isn’t T2M exceptional?

Export Data:

You can export all of your links with other data from T2M link shortener in CSV format.

Sharing Links:

T2M link shortener has an attractive dashboard where you will find popular social media icons for sharing your branded links.

What is T2M URL shortener?

T2M URL shortener is a web service that allows you to make smaller the URLs that you share on Twitter, Facebook, Google Plus, and other digital media. At some point this tool was used to shorten links and save space in publications, mainly on Twitter. Also, the link shortened with T2M has tracking properties that you can then measure in the dashboard of the tool.

How does T2M URL shortener work?

Simple, once inside T2M you just have to paste the link and click on shorten. Your link will look like this:  https://t2m.io/2tVBxPXk And also, you will get a QR code for your link. You can also customize and get a branded domain to create your brand awareness with T2M URL shortener.

What do you need to customize your shortened links?

Here is a list of what we will need:

1. A free T2M account.
2. Short domain or subdomain.
3. Access to same records on your server.
4. Patience … it takes a little bit to verify your domain.

Google will stop providing services to new or anonymous users on April 13. Although existing users can still use the goo.gl console until March 2019, there is no time like this to start shortening, marking, tracking and integrating with world leaders link management platform.

With T2M URL shortener, you’ll get the functionality that the Google URL shortener offers and more. Here are some tips to get it started.

T2M URL shortener

Chances are you’ve been shortening the links to make them easier to remember, adjust to a certain word count, or just to make long, bulky URLs look beautiful and elegant. Take your links one step further by qualifying and customizing them.

In T2M URL shortener you can set up your own custom domain, called “Short Brand Domain”, to replace the generic “t2m.io” with something that more accurately reflects your brand.

T2M brand links not only add a level of professionalism to your online presence, but they also promise to increase your clicks and your participation in short standard URLs. A study we conducted showed that brand links receive 34% more click through rate.

Come to T2M today

Surely you have already heard about this platform T2mio.com to cut links, which has been used by thousands of brands for several years now. Now that Google URL Shortener will go out of circulation, it’s time to migrate to this medium, which offers you more benefits than you know. First, remember what is the basic and useful information that shows you when you use it:

-A number of times that a user has clicked on your link: in this way, you can measure the performance of a particular campaign, through Twitter, Facebook, Pinterest or any other digital media.

– One Click Share option to Social Media:

You can share your shorted link with just one click from T2M Dashboard.

However, this medium gives you other interesting options like almost everything from a Basic plan.

Extra options T2M giving you

Get the Branded Short Domain

This is where we enter professional areas, suitable for your marketing campaigns. The Branded Short Domain, or BSD, is the personalized link on this platform that includes your official domain. For example, instead of t2m.io/example, your link will be yourdomain.com/example.

To obtain it, you must follow these steps:

-You must have previously acquired your domain, through a hosting provider, such as GoDaddy or Namecheap.

– Also, T2M URL Shortener will configure your DNS, to indicate that now your domain will redirect to the t2m platform.

Impact of cut-out and personalized links in your Marketing plan

This links showed below or links like this will not only be easier to share with your audience. Also, some social or other platform does not allow more than 250+- characters. So what will you do then? Write for your users or share your valuable link?

So t2m also has great advantages for your strategy, such as the ones listed below:

• A better web positioning: the fact that your links include keywords, it is important for search engines to recognize and index your content, thus complementing the objectives of your SEO plan.
• Strengthen your presence among your followers: in the same way, your audience will recognize your brand and content more easily. For example, personalized links are an excellent strategy for a startup, as they will allow their name to become popular more quickly.
• Increase your CTR: according to the information provided on your official site, for brands that decide to adopt a BSD, your percentage of clicks can be substantially increased.

As we can see, customizing your individual links can boost your Digital Marketing strategy more than you imagine. Therefore, use this service from now on and take advantage of the advantages that your analytics and performance control system offers you.

A Branded Short/Custom Domain is used to create branded/vanity short URLs. It can be any domain that you want to use to represent your brand name.

If your brand name or website is www.FancyCoolClothes.com then, your branded short domain can be clothes.co or cloth.cool anything, whatever is available to register.

Why do I need Branded Short Domain?

If your destination/original or lengthy URL is “https://techcrunch.com/2017/10/24/youll-be-able-to-get-the-iphone-x-at-an-apple-store-on-launch-day-if-you-get-there-early/”
then T2M can transform that into short URL like “t2m.io/De5rgX“ (you can edit it to make t2m.io/AnyKeyword or t2m.io/FancyClothes)

If you want to make it a branded short URL by using your domain name as http://cloths.cool/Fancy then you need Branded Short Domain.

What kind of domain I can link with T2M?

• In general, you can link any domain that you already own (you must own your domain first, If you don’t have one then you need to buy it first)
• Technically, one domain can be linked to one website/platform only. So, if you planning to link your existing website domain (ex: www.FancyCoolClothes.com) then it will be unlinked from your website.
• You can NOT run your website and T2M short URLs on the same domain.
• You need a separate domain or you can make sub-domain such as url.FancyCoolClothes.com to use with T2M.

How to link Branded Short Domain with T2M?

Follow these super easy steps you link your own custom short domain with T2M – URL Shortener:

1. Register for the T2M account. You can follow the link here. (you need at least Standard Plan subscription to add custom domain. Note: you must own your domain.)
2. Login into your T2M account and go to branded domains page (Dashboard > Branded Domains). Follow instructions on the page.
3. You can also check this step-by-step help center guide for how to link your custom domain.